- AuthorDr. Naser Alfuraih
- Pages461
- ISBN9789921040722
- Year2026
- FormatPDF
This book focuses on one of the most important secrets of human change: the power of suggestion.
Language is not merely words; it is a set of messages that reach the subconscious mind and reshape a person's emotional and behavioral experience.
The author explains the psychological foundations of suggestion, the types of messages the mind receives, and how a coach can use tone of voice, word choice and carefully directed phrasing to change a client's thinking and raise their awareness.
The book is rich in practical examples and includes ready-made models of suggestive sentences that help build confidence, reduce anxiety, improve relationships and motivate positive behavior.
It is an essential reference for every trainer or practitioner who wants to develop their linguistic and influencing skills in a deep, scientific way.
KWD 9.250
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